A new perspective on measuring health and wellbeing benefits

9 August 2018 at The Crypt, Spitalfields, London​

As a result of the success of the AVM event in Manchester, we are pleased to announce we’re running this event in London event. 

  • How can we measure wellbeing improvements effectively?
  • How can we utilise the resulting data?
  • How do the positive health and wellbeing benefits to volunteers impact the wider organisation?

This event will look at some really innovative work with volunteer programmes, not only in measuring the health and wellbeing benefits of volunteering, but also in integrating the lessons learned into future activity. We know that volunteers benefit from volunteering, but how do we quantify that benefit, then use it to motivate and encourage volunteers and other stakeholders?


10:30am – Registration

Registration –  tea, coffee and networking

11am – Welcome address
11.10am – The “If: Volunteering for wellbeing” project – Lee Ashworth, Imperial War Museum

Lee will tell us about the ground-breaking “If: Volunteering for wellbeing”project, where volunteers were trained across ten different sites, for ten weeks. The project aims included: social ROI; measuring the wellbeing impact of volunteering; utilising heritage sites as community hubs. The presentation will outline the aims, results and long term impact of the project.

11.50am – Data measurements of wellbeing and Behavioural Insights – Dr Ricky Lawton, Director of Economics and Evaluation at Jump

The presentation will discuss Jump’s comprehensive research on the motivations and barriers to volunteering in the UK, and the sources of data available to the cultural sector from national government population surveys. He will discuss the Behavioural Insights findings contained within the GIVERS framework and how they can be applied to volunteer retention and recruitment. Finally, he will run through their most recent research on the different barriers and motivations for volunteers from lower socioeconomic and ethnic minority groups.

12:35pm – Roundtable discussion
1.00pm – Lunch

Lunch, provided (please ensure we know of any special dietary needs)

1.45pm – Wellbeing in relation to volunteer motivation – Ceris Anderson and Steve Welsher, Volunteer Programme Manager, Street Games

Aside from explaining about the work of Street Games, Ceris and Steve will discuss: their work with volunteers and volunteer mentors; their approach, which is built around providing opportunities for their volunteers which appeal to their key motivations which are for: F.A.B.S (Fun, Altruism, Belonging, Self-development); how they measure impact, particularly regarding wellbeing; what they’ve discovered.

2.20pm – The Happiness Pulse – Ruth Townsley, Happy City

Ruth will tell us about the Happiness Pulse,which is an accessible, informative online tool that measures three key areas of personal wellbeing: how people feel (BE), how they act (DO) and how they relate to others (CONNECT), as well as exploring how citizens engage with life in their city. The Happiness Pulse is “a truly ground-breaking, alternative measure combining academic rigour, technology and community engagement in a highly interactive process” Ruht will explain how they use this.

2.55pm – Roundtable discussion
3.30pm – Measuring wellbeing in the volunteer sector – Ingrid Abreu Scherer, Programme Manager, What Works Centre for Wellbeing

What Works Centres for wellbeing bring together the evidence about the relative impacts on wellbeing of policies and projects, their cost and the quality of the evidence. The evidence programmes have been commissioned by the Economic and Social Research Council on behalf the What Works Centre for Wellbeing. The Centre also has a role to support the development of the evidence base.

4.10pm – Closing remarks
4.20pm – Finish

This agenda is subject to change

Any enquiries, please contact Greville Southgate, AVM’s L&D Officer, on [email protected] or 020 7426 9192.


View Twitter moment from the day (compilation of Tweets) – #AVMLearn New perspectives on measuring health and wellbeing